SMISKI
Project : Evaluate & Iterate
Duration: 4-6 weeks
Date: 2025
Overview:
This project focused on redesigning the Smiski website, a platform
for collectible mini figures. The goal was to address navigation
issues and poor user flow that disrupted the shopping experience.
Objective:
To create a seamless user experience by simplifying and improving
the sites layout and functionality while staying true to the Smiski
brand identity.
Roles & Responsibilities:
I was responsible for the research, testing, and UX/UI for this
project. I created low and high fidelity wireframes using Figma.
As my first time user testing and with only basic skills in Figma
I faced some challenges.
Outcome:
The redesigned website delivers a more intuitive user experience,
maintains brand consistency with the original Smiski branding and
meets the initial goals of simplifying navigation and enhancing
usability.
